Emerging Themes in Pharma
The digital revolution is well under way for pharma companies. We spoke with 20 leading executives to find out how they cope—and what they do to stay ahead. EPIC
The digital revolution is well under way for pharma companies. We spoke with 20 leading executives to find out how they cope—and what they do to stay ahead. EPIC
It’s a demographic sweet spot of enormous potential. With the developed world (Japan, Europe and to a lesser extent, the US) getting older, and emerging markets getting both bigger and richer, the market for things that make consumers healthier is…
Mobile Internet Automation of Knowledge work The Internet of Things Cloud Technology Advanced Robotics Autonomous and Near-Autonomous Vehicles Next-Generation Genomics Energy Storage 3D Printing Advanced Materials Advanced Oil & Gas Exploration and Recovery Renewable Energy EPIC
The growing demand for products that are “good enough” and competitively priced has pushed medical-product manufacturers to develop strategies to attract and retain this new segment of customers. EPIC
Making sense of e-detailing in Japan’s pharmaceutical sector For decades, pharmaceutical companies had a simple business model. They hired thousands of sales reps who would hustle from door-to-door, desperate to win a few minutes time from physicians to attempt to…
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